Project Brief

The client asked for a logo to jumpstart a branding suite for his new company - Bird Dog. Bird Dog works as a sustainability consultant for construction projects, especially those looking to limit their carbon footprint. The client was looking for a hand-drawn, realistic approachable image that felt warm and welcoming. He wanted the type and illustration of a bird dog in action to work well together.

User: Potential clients of Bird Dog

Scope: Logo design, sketches

Please note: Final logo was not decided on during my time as an intern

Results

The final logo was not decided on during my time as an intern. Above are the finalized iterations that I worked on, as well as sketches and iterations that led me to the final design. My four final designs were combined with my co-workers to be presented to client. The work shown here is my own, but was shaped by the expertise of the Relay team members on this project.